Monday 24 October 2016

Successful ways to minimize Shopping Cart Abandon rate

Once your Magento developer have created a great business website with a well framed supply chain, your website start to receive a commendable traffic. But here it is not the end of your worries!
In today's competitive online shopping trend, there is no doubt that the number of online shoppers has increased exponentially but also the number of shopping card abandon rate raised significantly. Reason may be any related your marketing or website development. But as a shop owner you should always understand the reasons why shoppers abandon their purchase during a checkout process?



The shopper keeps adding products to his shopping cart but when it actually comes to final stage, he decides to give up on the entire purchase because of complected or too long checkout. Therefore, you must provide simple and fluid checkout process, it will give the shoppers a satisfying shopping experience.

As per reports in 2016, global Ecommerce businesses has suffered at least $31 billion loss just due to cart abandonment. So, it is now has become a big issue for the most of Ecommerce companies world wide.

Now, the holiday season has just knocked the horizon fast approaching, so make sure you don’t miss this opportunity to earn maximum sales by helping your clients completing their purchases successfully.

In this post, we have provided some of the successful ways to minimize shopping cart abandon rate to reap the maximum benefits of the season!

Provide total product cost along with shipping in the beginning:
As per studies, high shipping and handling costs is one of the main reason that usually displayed too late during a checkout process and people usually lose their interest to complete transactions.
Therefore, it is very important to present the information related to shipping cost and time of delivery in the beginning during a check out process.


Offer free shipping wherever possible:
A free shipping is always a deciding factor that encourage leading shoppers to complete their purchase. As per report, it was found that more than 73% of customers had completed their purchase with free shipping. Also, it was found that more than 93% of shoppers are encouraged to purchase a product offering with free shipping and they were found to be the most satisfied clients.


Ensure security to your clients
While making a payment for an online shopping purchase mostly users are worried about their payment security. So, here you should do your best to win your user's trust. It would be better for you to choose a trusted and reliable payment gateway and be transparent with your users on its privacy and return policies. Also, never forget to disclose your contact information that will surely help to lighten their concerns.


Allow A Guest Checkout
Some times a new customer abandon from the buying process when asked to register with the Ecommerce site. So, create a provision for an easy “Guest Checkout” for your new customers and allow them to complete their transaction without any need to register.


Make it Simple and Faster
It is often seen that the extent of conversion rate directly depend upon time taken to fill a registration form. A minimum time taken to check out will leads to the higher conversion rate. So, always try to keep less number of fields in a form i.e. you can use a column “Same as billing address” in a shipping address check-box and also showing a progress bar to where the customer stand during the checkout process.


Use A Reminder Notification
As per studies, mostly it is found that a quick reminder notification of a cart abandonment helps to change the opinion of many shoppers and return them to the site again for completing their online purchase.


Convert to the latest Magento version
If your business website is still running on older Magento version or some other conventional Ecommerce platform, then it is the time to upgrade your online store.

All common checkout issues are already resolved in a new Magento 2.0 platform and it has been now becoming the boon for many business owners due to an exceptional customer response.

Magento 2 checkout is much faster than Magento 1 in terms of precessing an order along with a better shopping experience and it always help owners in cutting down on the shopping cart abandonment issues.

We hope on applying all above ways will definitely help you to improve sales by offering better shopping experience for your customers.



Let us know about your views and suggestion for it.

Monday 17 October 2016

Essential tips for Magento Development to improve website sales

Magento is the most admired content management system for Ecommerce. A Magento Development offers an abundant of latest features and functions to create a fully-loaded web store. Also without any trouble, a Magento platform allows a total flexibility to build a customized Ecommerce store.
But sometimes running a web store can be horrific even for experienced entrepreneurs or site owners. Many of them may see their web stores are failed to deliver the sales results as expected.



Every business web store has its own unique qualities, so a business owner should target for a web store’s special needs while going for major investments in Magento design, development, or other activities.

In this post, we will explore some essential tips that may help you to simplify the process of Magento development and creating and running a Magento web store to improve its sales.


Use redirects to improve search process:
You can use this redirect feature as “sale” query redirect to your web store “Sale” category. Here some searches without any product can be redirected to a specific CMS page. You can easily edit it in your web store catalog> search terms and set a redirect URL here.

Also, you can optimize internal site search by using Magento’s default site search feature or SOLR and also on implementing a third party extension for 'Google custom search'.
In this way, you can see an incredible improvement in your web store sales.


Prevent number of exits from your cart page
Many web stores might notice lots of website exists on the cart page. This may be due to a plenty of returning audiences who are looking for a coupon code or offer somewhere on your site page to get a product in cheaper price. So, you can prevent it by proving an information to get coupon codes elsewhere on your website as a popup, asking to subscribe to newsletters or some other way you like.




Fix Magento Cart Issue
Some previous Magento versions have one issue in their web store default theme and mini cart functionality that can cause many of your site audience get stuck and unable to perform a checkout.
This issue may arise especially when any of your product goes out of stock or becomes unsalable. Users who have selected these products may not find any “Checkout” button in their cart to proceed further for purchasing and they will be unable to find the reason of this cart issue.

So, it is essential to provide an instruction for users to remove the out of stock products from their online cart until it will become available again for check out.

We hope above essential tips and tricks will definitely help you for making necessary amendments to your web store and improving your online sales.

Please let us know your experience on implementing above tips and tricks in your web store.

Also, if you want to share some other tips and suggestions regarding this subject then don't hesitate to leave your comment below:

Thursday 6 October 2016

What Should You Know Before Hiring a Magento Programmer?

As a Magento Ecommerce Owner, there may be chances you may anytime get stuck with some issues that need to be fixed on time to avoid further loss. So, it will not easy for you to run a Magento store without taking any support of a professional Magento Programmer.



Also, you may struggle searching an experienced and best Magento Programmer out so many available programmers in the market. But do not worry we will help you to know some essential points to ease your overall hiring process.

In this write-up, we are highlighting some important things that you should consider before hiring a Magento programmer.

Understand your business need
Before start searching for a programmer first, you should clearly know your overall business website needs. Make a list of things for your requirements knowing the basics of your Magento website priorities and issues that you can usually face your website.

Consider Other People Views or Suggestion
It can be one of the best ways to ask some people related to your business and consider their views or suggestions to hire a Magento programmer. If such people are not available better take help from a third party like a hosting agency, your accountant or social connections.

Always Hire a Certified Programmer
Ecommerce Programmers can appear in various online courses to test their skills and get certified after passing any of these tests. This certification allows programmers to gain a big advantage as compared to others. Also, you can select your best one according to a required skill set for your online business.

Finally,

Beware of False Commitment
A Magento website involves many tasks like web pages and banners designing, PHP programming, Content development and marketing, Business analysis and much more. So, it will not easy for a single programmer to do all the things himself on a Magento Ecommerce Website. If anyone is claiming to perform all these things individually then you should beware and investigate the person for any false commitment. Therefore always try to hire a professional Magento Ecommerce company who owns a team of Magento experts skilled in different fields.

Conclusion

Although the process of Hiring a Magento Programmer is just the starting of the big task but it is also an important step to deciding the future of an online business website. It does not matter to whom you are taking the help from but always hire someone who best understands and cares for your website and readily available in your service when any issue arises.