Prestashop is popular as an award-winning open source Ecommerce
shopping cart solution. Globally over 150+ countries, PrestaShop is
used in more than 150,000 web-stores with greater than 3 million
downloads and has more than 500,000 community members. It provides
all sort of out of the box customizable features and functionalities
to an Ecommerce website. Prestashop module has gained its popularity
as a highly secured and SEO friendly software. Like other popular
Ecommerce platforms, Prestashop can also continuously updated for
adding improved features. Prestashop technology is based on PHP
Smarty Template engine that is ideally suited to fulfill small and
medium size businesses Ecommerce needs. It is specially designed to
help users to gain benefits from web 2.0 including AJAX- advanced web
designs and development service. The current PrestaShop Ecommerce
version released as v1.6.1.7.
In this article, we will discuss main features offered by
Prestashop:
Prestashop offers more than 310 features that are still growing
repeatedly. All features can be installed and uninstalled easily and
are offered to use free of cost.
1. Managing Products Catalog– PrestaShop back-office
helps users to easily manage the most complex inventory and multiple
products range just with one-click.
2. SEO– Prestashop allows major search engines indexing
to easily optimize online stores with delivery notifications, adding
tags and URL to every product, avoiding duplicate content and adding
potential keywords to make sure that a store should be seen on the
top of Google search results.
3. One-page Checkout– One-page checkout feature from
PrestaShop can help online businesses to push their user's conversion
rates through the roof. This One-page Checkout helps clients to make
their choice to Create an Account or Continue as a Guest. Also, a
saved Shopping Cart can be customized with its Expiration Time.
4. Secured Payment Process– PrestaShop comes with many
inbuilt payment options. A business owner can easily select an ideal
payment option to ensure that each payment process is performed in a
secure environment to build their client's trust. Payments can be
processed through credit cards, by check or wire transfer and much
more. Also, users can set their prices for each segmented groups.
5. Analysis Report– An effective analysis report is
always important for merchants to monitor their Ecommerce website
performance especially for audience interactions and on page actions
for sales which require improvement.
PrestaShop allows businesses to track their online visitors,
viewing customers profiles, tracking orders and sales including
products statistics, and a real-time profit margin using various
merchant key performance Indicators.
Overall, Prestashop promises to offer online businesses with
customized Ecommerce solutions including website design &
development, module development, shopping cart integration,
generating an invoice, and occasional modification of online shopping
store.
So if you need a suitable platform for your Ecommerce site, then
just go ahead for Prestashop without any hesitation. You will not
regret this decision later.
If you are looking for an expert PrestaShop eCommerce solutions
provider, then Towering Media can be your ideal working partner
owning an experienced team of in-house designers and developers. At
Towering Media, we well understand the day to day client's needs with
the change in technology and help them to leverage advanced
technology to their business advantage.
To know more about PrestaShop development services, you may
contact us or email.
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